South Embellished Beach Maxi Dress

With a stunning embellished neckline this South maxi dress is a summer delight. This maxi dress is packed with detail and makes the perfect addition to your holiday wardrobe.

This maxi dress features a dramatic scoop neckline that complements the sleeveless cut. The light fabric makes this piece a summer favourite while the halter neckline lends a classic finish. The ribbon tie to the back adds a touch of detail.

Pair this South embellished maxi dress with strappy sandals or chic summer slip-ons.

Useful info:

• Embellished maxi dress by South
• Jewel embellished halter neckline
• Ribbon tie detail to the back
• Length: 56 inch

South Everheart Toe Post Sandals

These statement toe post sandals are packed with colour and detail. These sandals are perfect for the beach, poolside or simply for perking up your playful casual style.

These toe post sandals feature a flat sole for all day comfort. The beading adds lashings of luxurious detail and we love the blend of colours for an ethnic inspired style. These sandals also feature a smattering of diamante detail for a touch of shimmer.

Wear this South Everheart toe post sandals with vintage wash denim shorts and a sleeveless vest.

Useful info:

• Everheart toe post sandals by South
• Toe post design with a flat sole
• Bead and diamante detail

South Super Skinny Jeans

Skinny jeans are an essential part of your look this Summer. These super soft skinny jeans have a comfortable and confident skinny fit that's sleek and sexy, showing off your gorgeous silhouette.

With a button and zip front fastening these jeans are neat and stylish. The super soft fabric keeps you comfortable, making these skinny jeans ideal for all day wear. Available in a range of colours, these skinny jeans are a versatile pick that will really perk up your casual wardrobe.

Wear these skinny jeans with a printed vest or a soft cotton t-shirt. Add heels for height or dress down with strappy sandals or your favourite flats.

Useful info:

• Super soft skinny jeans by South
• Button and zip front fastening
• Available in 2 leg lengths
• Front and back pockets

South Sleeveless Jumpsuit

This stunning sleeveless jumpsuit by South is the perfect alternative to that little black dress. This piece stands tall in the fashion stakes this season and the black fabric promises drama with a difference.

Gently flared legs and pocket detail lend a laidback finish to this outfit. To the back, a fabric tie really perfects the fit for stunning evening attire. In light fabric this piece is a great pick for summer sophistication. You can really glam up this outfit for evening or pare it down for a stunning office style.

Pair this sleeveless South jumpsuit with peep toe patent platform heels. Go glam with metallic heeled sandals and a matching clutch bag.

Useful info:

• Sleeveless jumpsuit by South
• Side pockets; flared to the leg
• Concealed back zip fastening
• Neck tie fastening detail
• Tie detail and scoop to the back

South Stretch Peplum Dress

This stretch peplum dress by South is just the ticket to a trend-led look that's figure flattering and perfect for the office or for evening.

This fitted dress by South features short cap sleeves as well as peplum detail to the waist. The concealed centre back zip fastening perfects the fit. This fitted peplum dress features a centre back vent and is fully lined for a great fit. This is the perfect office-to-evening dress.

For a smart 9 - 5 style pair this fitted peplum dress with court shoes. For evening pair with an embellished clutch bag and patent platform heels.

Useful info:

• Fitted peplum dress by South
• Short cap sleeves; peplum waist
• Concealed centre back zip fastening
• Centre back vent detail; fully lined
• Length: 38 inches

South Floral Printed Cotton Sateen Dress

This summer, we’re indulging our undeniable passion for print. This South floral print dress is a decadent addition to your collection of stylish summer prints and we love the belt to the waist for a flattering finish.

The cut of this floral print dress complements your shape for instant feminine flattery. The sleeveless design shows off sun smooched shoulders while the fabric makes for light and breezy fashion. This floral print dress is made from luxurious cotton sateen for a touch of opulence. The contrast belt sets off the print, lending a subtle 60s nod that’s boho beautiful.

Pair this South printed floral dress with strappy sandals to match the belt. Go glam with stiletto heels and a matching clutch bag.

Useful info:

• Floral print dress by South
• Cotton sateen fabric; sleeveless
• Belt to the waist
• Length: 36 inches

South Super Soft High Rise Skinny Jeans

Skinny jeans are an essential part of your look, whatever the season. These super soft skinny jeans have a high rise design for the ultimate feminine shape. They also have a comfortable and confident skinny fit that's sleek and sexy, showing off your gorgeous silhouette.

With a button and zip front fastening these high rise jeans are neat and stylish. The super soft fabric keeps you comfortable, making these skinny jeans ideal for all day wear. Available in a range of colours, these high rise skinny jeans are a versatile pick that will really perk up your casual wardrobe.

Wear these skinny jeans with a printed vest or a soft cotton t-shirt. Add heels for height or dress down with strappy sandals or your favourite flats.

Useful info:

• Super soft skinny jeans by South
• Designed for a high rise style
• Button and zip front fastening
• Available in 2 leg lengths
• Front and back pockets

South Combat Trousers

These combat trousers by South will quickly become a favourite in your casual wardrobe. These combats are comfortable and stylish and we love the detail for a fashion meets function pair of trousers.

With front and back pockets these combat trousers are great for every adventure. The slim leg flatters while the tie to the waist adds detail and perfects the fit. These combat trousers are perfect for pulling on when you're looking for a stylish casual day outfit that's effortless.

Wear these combat trousers with a printed T-shirt or a ribbed vest. Wear with sandals or your favourite South lace-up flats.

Useful info:

• Combat trousers by South
• Front and back pockets
• Slim leg; tie to the waist

South Cropped Denim Jacket

The cropped design of this South denim jacket makes it the perfect summer pick. This jacket features button-through detail to the front and is available in a range of colours that will lift your casual summer style.

This denim cropped jacket has a collar and pocket detail to the front. The long sleeves can be turned up for a lived-in look. This denim jacket is ideal for those in-between days and we love the range of colours and washes for a unique casual style.

Pair this denim jacket with a printed dress or cropped trousers and a printed tee.

Useful info:

• Denim jacket by South
• Cropped; front pockets
• Button-through front
• Length: 18 inch

South Strappy Vests

This pack of three vests is excellent value and promises a versatile casual piece that's perfect for wearing under tops, vests and light jumpers. This is also a great little vest for pairing with your favourite track bottoms for a stylish off-duty outfit.

These strappy vests boast a cotton rich fabric with a gentle stretch for added comfort. The straps are adjustable and promise a great fit that's comfortable and flattering. In a pack of three you'll have a vest for every outfit this season.

Pair these vests with a zip-through track top in lightweight cotton. Wear with track bottoms or your favourite comfy jeans.

Useful info:

• Strappy vests by South
• Value pack of three vests
• Cotton rich fabric with a stretch

South Supersoft Boyfriend Cardigan

In supersoft fabric this South boyfriend cardigan lends a little luxury to your casual outfit. This knitted cardigan is available in a range of colours for every occasion on your casual calendar.

With a longline design this South boyfriend cardigan offer just the right amount of style and slouch. The soft touch fabric makes it a favourite while the button fastening to the front makes this a great piece for layering. To the front this boyfriend cardigan features front pocket detail.

This is a versatile boyfriend cardigan that you can wear a hundred ways this season. Pair it with coloured skinny jeans and a longline jersey top. Wear over a denim shirt for a flattering layered look.

Useful info:

• Boyfriend cardigan by South
• Knitted cardigan with long sleeves
• Button detail and pockets to front
• Soft touch fabric; deep V-neck

South High Rise Denim Jeggings

With a high rise design these South denim jeggings nod to retro inspired design. The high rise design really shows off your waist and accentuates your stunning silhouette. These South high rise denim jeggings are more comfortable than your favourite lived-in jeans and more stylish than your favourite pair of leggings. These South denim jeggings are just the ticket to a gorgeous daytime style.

With an elasticated waist these South high rise denim jeggings aren't short on comfort. The super soft fabric makes these denim jeggings a second skin. These jeggings look like ultra skinny jeans, but with the addition of lashings of comfort. These jeggings are great for days when off-duty style is required in maximum doses.

Pair these South high rise denim jeggings with an oversized slouch top. Wear with a fine knit longline boyfriend cardigan and a bodycon cotton top.

Useful info:

• High rise denim jeggings by South
• Elasticated waist; super soft fabric
• Inside leg: Regular (R), see size guide for details

South Jog Pants (2 pack)

In cool cotton these South jog pants are the perfect workout partner this season. These jog pants will keep you comfortable in the gym or while you're relaxing at home.

These jogging pants by South come in a value pack of two, making them an essential part of your basic wardrobe. These jog pants feature a fold-over waist for a great fit and the gentle flare to the leg flatters. The simple cut of these jog pants makes them ideal for a run, a gym session or just for lounging.

Wear these jog pants by South with a sporty t-shirt or a coloured vest. Add trainers for a stylish finish.

Useful info:

• Jog pants by South
• Value pack of two pants
• Fold-over waistband
• Inside leg: 29 inch

South Curvalicious Bootcut Jeans

If you love you curves, you'll love these Curvalicious bootcut jeans by South. These bootcut jeans have a slimming fit that complements your shape.

Bootcut jeans have a figure-balancing cut for the ultimate in casual flattery. The smooth fit of these jeans shows off your shape while the front and back pockets add a touch of understated detail. These bootcut jeans have a zip fly fastening to the front and we love the range of washes for every outfit and every mood.

Wear these South Curvalicious bootcut jeans with a jersey top or a cotton tee. For height, wear these jeans with your favourite strappy wedge heels.

Useful info:

• Curvalicious bootcut jeans by South
• A smooth slimming fit to enhance your curves
• Front and back pockets add a touch of detail
• Zip fly fastening to the front
• Available in 2 leg lengths

South Jersey Cardigan

This ribbed trim cardigan by South is the perfect piece to pull together your layered look - and we love the edge to edge design for a simple cardigan that's versatile and pretty.

In lightweight jersey fabric this edge to edge cardigan is great for pulling on when the weather turns. This cardigan adds a splash of colour to your outfit and the pockets give it a laidback finish.

Pair this edge to edge cardigan with skinny jeans and a printed top. Wear over a printed tunic with leggings and boots.

Useful info:

• Edge to edge cardigan by South
• Pocket detail to the front
• A great layering cardigan
• Lightweight jersey fabric

South Short Sleeved Gypsy Top

In light fabric this short sleeved gypsy top will quickly become a favourite in your casual wardrobe. This top is perfect for everyday wear with a cool bohemian twist.

This gypsy top features a gentle stretch to the fabric for a comfortable fit that flatters. The neckline features elasticated detail, and can be worn for a chic off-shoulder look that's fashion forward and flirtatious. This gypsy top is finished with elasticated detail to the sleeve cuffs for added comfort.

Pair this South short sleeved gypsy top with dark wash denim jeans or cotton shorts. Wear with combats for an instant casual fashion fix.

Useful info:

• Gypsy top by South
• Short sleeves with elasticated cuffs
• Elasticated finish to the neckline
• All-over statement print to fabric

South Pretwist Cable Knitted Boyfriend Cardigan

This boyfriend cardigan adds a little laidback luxury to your knitwear wardrobe.

With a button fastening and cable detail to the front this cardigan is a detailed piece that will quickly become a favourite. This cardigan is available in a range of the seasons favourite colours and the longer length adds to snuggle potential of this knitted cardigan.

Wear this South knitted cardigan with skinny trousers or chinos. This is a great grab-and-go cardigan for cooler days.

Useful info:

• Boyfriend cardigan by South
• Button detail to the front
• Cable detail to the front

Length: 32 inch.

South Cropped Combat Trousers

These casual combat trousers are are a stylish pair of pants that will see you through the season in style.

These combat trousers are cropped and are great for wearing with strappy sandals, ballet pumps or gladiators. The combats feature front and back pockets and the cotton fabric will keep you cool and comfortable for all day wear.

Pair these ladies combat trousers with a simple jersey top and gladiator sandals for instant style.

Useful info:

• Combat trousers by South
• Cropped design; front and back pockets
• Comfortable and cool cotton fabric

South Linen Mix Crop Trousers

Preppy, pretty and simple, these crop trousers from South – available in either black or stone – are a great piece of versatile women's fashion.

We love that contrast piping detail to the waistband of these crop trousers – it makes belt-wearing entirely optional for contrast alone (there's still a series of belt loops if you want to mix it up a bit). The linen-blend material, meanwhile, is gorgeously textured and really comfy.

The slanted side pockets are both defining and practical, while the hems of these capri pants are turned up for extra detail; in all, the inside leg measures 21 inches. These crop trousers also feature a subtle concealed double hook and bar fastening with a simple zip fly.

Try wearing these crop trousers from South with a tunic top and stilettos for a chic evening look.

Useful info:

• Crop trousers by South
• Linen blend material
• Waistband contrast trim
• Slanted side pockets
• Turned up hems
• Worn length 21 inches
• Black, stone or white

160gsm.

South Longer Length Shirt

In cotton fabric this South t-shirt is a great pick for warmer days. This casual shirt features a chic and simple style with understated detail for an intricate finish.

This long sleeved shirt has a longer length design that makes it great for wearing with skinny jeans or sleek trousers. This t-shirt has buttons to the front as well as stitch detail to the front. The long sleeves can be rolled up for a laidback look.

Wear this longer length t-shirt with skinny printed jeans or tuck into a stylish pair of chinos.

Useful info:

• Longer length t-shirt by South
• Button detail to the front
• Comfortable cotton fabric

South Jones Sporty Espadrilles

For a stylish yet laidback look try these gorgeous Jones sporty espadrilles by South – they’re perfect for casual daytime events.

In coral or tan, these South espadrilles are made for summer – coral is hot this season, whilst tan is an ultimate spring/summer classic and black offers versatile styling options. We love the diamanté detail to the toe for added luxe and lashings of glam. Built for comfort without sacrificing the style, these stunning espadrilles have a sporty sole made up of foam and rope detail for a statement finish. A slightly elasticised front ensures these pumps are a secure fit and allow a free range of motion.

Wear these South sporty espadrilles with denim shorts and a vest top for a casual daytime style. Wear the coral pair with a floral print summer dress for a hot seasonal look.

Useful info:

• Jones sporty espadrille by South
• Diamanté detail to the toe
• Sporty sole with rope detail trim
• Slightly elasticised front
• Available in coral, black or tan

South Long Sleeve Boyfriend Cardigan

A boyfriend cardigan is a summer essential and this cardi by South is light, flattering and packed with comfy casual style.

This boyfriend cardigan by South features a button fastening to the front that makes it great for layering. The longer length makes it perfect for wearing with your favourite skinny jeans or cropped leggings. This cardigan has pockets to the front for a laidback look that's steeped in casual luxe. In cotton this cardigan is the perfect final summer layer.

Wear this boyfriend cardigan with slim fit cargo trousers or vintage wash denim shorts and a scoop neck tee.

Useful info:

• Boyfriend cardigan by South
• Button fastening to the front
• Long sleeves; pockets to front
• Available in a range of versatile summer colours

South Petite Leggings (2 pack)

Leggings are essential to your casual look and we love these South petite ankle length leggings for their versatile style. Designed especially for a petite frame these leggings promise a great fit that flatters.

These petite leggings are available in a pack of 2 for an excellent value buy and the fabric has a gentle stretch for a flattering fit. These leggings are ideal for wearing with tunics, longline vests and printed dresses. These leggings will quickly become a favourite go-to piece in your wardrobe.

Pair these petite ankle length leggings with your favourite flats and a longline printed vest. Add a lightweight cardigan for an extra layer of style.

Useful info:

• Leggings by South
• Designed for a petite fit
• Value pack of two
• Ankle length design

South Ballet Flats - Elise

A pair of ballet flats with a difference, the blend of classic profile and contemporary touches makes these South ballerinas a delicate, versatile piece of footwear.

Animal prints are big this season, so that faux snake upper is both fabulously textured and a great flash of fashion – there's also that beautiful jewel embellishment at the toe. The simple black bow beneath the jewels and that feminine silhouette makes this a very dainty pair of ballerinas. The fact they're flats makes them comfy too.

Wear these ballet flats from South with a simple dress for a gorgeous party look.

Benefits:

• Ballet flats by South
• Model: Elise
• Classic ballet shoe
• Faux snake upper
• Jewel embellishment
• Bow detail to front
• Flat soles
• Black colourway

South Lovato T-bar Wedges

These gorgeous Lovato T-bar wedges by South are perfect for adding chic to your casual daytime outfits and will also give you a polished party look.

Available in black and tan, these South T-bar wedges look smart and sophisticated for 24-hour style. We love the T-bar design with metallic trim for a fashion forward finish and the chunky ankle strap with oversized metal buckle fastening for a secure fit. The mid wedge will help lift your look for a stunning statement style.

Wear these South T-bar wedges with fitted denim shorts and a sheer blouse for laidback luxe. Channel garden party chic by pairing them with a block colour sundress and oversized sun hat.

Useful info:

• Lovato open toe wedge by South
• Metallic trim to T-bar
• Chunky ankle strap
• Buckle fastening to strap
• Available in black or tan
• Heel height: 2.5 inches

Sleeveless.

South Parker Carpenter Jeans

These Parker carpenter jeans by South have a cool classic style that makes them perfect for the season ahead.

These carpenter jeans by South are packed with detail for added personality. The front and back pockets lend a laidback finish while the zip fly fastening to the front perfects the fit. These jeans are available on two leg lengths and the selection of stonewash and vintage wash will tempt you.

Pair these carpenter jeans by South with strappy wedges and a checked casual shirt.

Useful info:

• Parker carpenter jeans by South
• A comfortable pair of ladies jeans
• Front and back pocket detail
• Zip fly fastening
• Available in 2 leg lengths

South Maxi Skirt

In cool cotton this South maxi skirt is the perfect pick for days when you need plenty of movement, style and comfort.

The length of this crinkle maxi skirt makes it the perfect partner to your favourite strappy sandals or gladiators. The light cotton fabric makes this a great pick for sweltering summer days or gorgeous spring afternoons. The pull-on style gives this skirt an easy wearing style and the elasticated waist perfects the fit.

Pair this South crinkle maxi skirt with a strapless boobtube top or a light cotton t-shirt.

Useful info:

• Crinkle maxi skirt by South
• Pull-on style; elasticated waist
• Length: 38 inch

South Tall Leggings (2 pack)

Leggings are essential to your casual look and we love these South tall ankle length leggings for their versatile style.

These tall leggings are available in a pack of 2 for an excellent value buy and the fabric has a gentle stretch for a flattering fit. These tall leggings are ideal for wearing with tunics, longline vests and printed dresses. These leggings will quickly become a favourite go-to piece in your wardrobe.

Pair these ankle length tall leggings with your favourite flats and a longline printed vest. Add a lightweight cardigan for an extra layer of style.

Useful info:

• Leggings by South
• Designed for a tall fit
• Value pack of two
• Ankle length design

South Love Open Toe Wedges

Look and feel great 24/7 in these stunning Love open toe wedges by South – they’ll effortlessly carry you from 9-5 chic to off-duty style.

In a shiny patent fabric, these South wedges are given a luxe finish and their slingback style lends them a classic 30s style. We love the cork wedge for channelling a summer statement look and the open toe detail to show off your freshly painted toes! The ankle strap with metal buckle fastening secures the fit ensuring you maintain your 24-hour chic.

These South open toe wedges will look gorgeous with a cute floral print summer dress or denim shorts and a colourful vest top.

Useful info:

• Love open toe wedge by South
• Open toe detail
• Slingback style
• Cork wedge
• Patent fabric
• Ankle strap with buckle fastening
• Available in black, white and red
• Heel height: 3 inches

South Petite Super Soft High Rise Skinny Jeans

Skinny jeans are an essential part of your look, whatever the season. These super soft skinny jeans have been designed especially for a petite fit, and have a high rise design for the ultimate feminine shape. They also have a comfortable and confident skinny fit that's sleek and sexy, showing off your gorgeous silhouette.

With a button and zip front fastening these petite fit high rise jeans are neat and stylish. The super soft fabric keeps you comfortable, making these petite skinny jeans ideal for all day wear. Available in a range of colours, these high rise skinny jeans are a versatile pick that will really perk up your casual wardrobe.

Wear these petite skinny jeans with a printed vest or a soft cotton t-shirt. Add heels for height or dress down with strappy sandals or your favourite flats.

Useful info:

• Super soft skinny jeans by South
• Designed especially for a petite fit
• Designed for a high rise style
• Button and zip front fastening
• Available in 2 leg lengths
• Front and back pockets
• Inside leg: Short (S)

South Ombre Knitted Jumper

With three-quarter length sleeves this South ombre knitted jumper is a great transitional piece as we head for warmer days.

This knitted jumper features a striking ombre design with a faded gradient for maximum casual style impact. This jumper has a scoop neck and we love the texture for an instant knitwear favourite. The ombre style channels a statement retro style.

Wear this ombre knitted jumper by South with skinny jeans and military boots.

Useful info:

• Knitted jumper by South
• Ombre design; scoop neck
• Three-quarter sleeves

South Peek-a-Boo Lace Dress

This long sleeve lace dress nods to vintage design and is perfect for adding a touch of elegant detail to your evening look.

This Peek-a-Boo lace dress features open detail to the front for a subtle but sultry style. The gentle flare to the skirt gives your figure a gorgeous shape and the keyhole cut-out to the back is a pretty finish.

Wear this lace dress with tall heels or shoe boots. Add a matching clutch bag for an instant style fix.

Useful info:

• Lace Peek-a-Boo dress by South
• Lace detail to top panel and sleeves
• Gentle flare to skirt; keyhole detail
• Length: 36 ins

South Cut-away Summer Top

This summer top by South is light and comfortable - the perfect go-to top that's perfect for sunny days spent soaking up the sunshine.

This South top features cut-out detail to the shoulders for a summer-ready style that keeps you cool. The gentle stretch to the fabric flatters for a great fit that keeps you comfortable. In a range of colours this South summer top will keep your casual wardrobe in tip-top shape.

Pair this South summer top with linen trousers or cotton shorts. Wear with skinny jeans and your favourite flats.

Useful info:

• Cut-away shoulder top by South
• A light and easy summer top
• Short sleeves and scoop neck
• Available in a range of colours