Results: 49 - 60 (of 63)  |  Show all
  • So Fabulous! Jacquard Prom Dress

    This prom dress by So Fabulous! is sugar sweet in candy pink - it compliments your super girly style.

    Satisfy your sweet tooth with this prim and perfect dress. Figure-flattering stretch jacquard fabric showcases your curves while adding va va voom shape with a cinched waist and flirty skirt. A deep V to the back creates a sultry reveal while an exposed zip fastening is an urban touch.

    Wear this dress with Head Over Heels court shoes, a box clutch and pastel pink nails for an oh-so-cute party outfit.

    Useful info:

    • Prom dress by So Fabulous!
    • Zip fastening to the back
    • Cap sleeve design
    • V neck to back
    • Worn length: 38 inches
    Colour: Print. Shell: 65% viscose, 31% polymide, 4% elastane. Lining: Polyester. Machine washable.
  • So Fabulous! Ponte Skater Dress

    This ponte skater dress by So Fabulous! is a fun and flirty piece to kick off the new season.

    Whether you fall head over heels for the heart print or choose pink perfection this skater dress makes a girly addition to your spring looks. The skater shape is figure flattering as it highlights your waist and skims over your hips – not to mention the sweetheart neckline that makes the most of your décolletage. Full sleeves mean this a great trans-seasonal option - plus it provides that extra coverage to boost your new season confidence.

    Wear this dress with So Fabulous! court shoes for a flattering and fabulous party outfit.

    Useful info:

    • Skater dress by So Fabulous!
    • Textured ponte fabric
    • Sweetheart neckline detail
    • Flattering seam to front
    • Worn length: 36 inches
    Colours: Dark Fuchsia, Print. 95% polyester, 5% elastane. Machine washable.
  • So Fabulous! Stud Detail Jersey Sundress

    This stud detail dress by So Fabulous! is a perfectly pretty nod to this season's hottest trends and a great way to update your wardrobe.

    In cool and casual jersey this frock is a easy to roll up and add to your over-stuffed holiday case! A flirty shape and elasticated waistband flatter your figure and work wonders on all you hip-having body types, while also flattering bums and tums. Stud detailing to the shoulder finishes this piece off with urban edge.

    Wear this dress with Shoe Box sandals and a pair of oversized sunnies for a glam vacation outfit.

    Useful info:

    • Sundress by So Fabulous!
    • Stud detailing to shoulders
    • Elasticated waistband
    • Sleeveless style

    Colours: Bright Coral, Navy. 95% polyester, 5% elastane. Machine wash
  • So Fabulous! Animal Print Dipped Hem Dress

    This printed dress by So Fabulous! has you holiday ready in a flash thanks to its cool mono print.

    All-over black and white animal print gives this frock statement-making appeal - complimenting your chic poolside style. With a gently flared fit this dress smoothes your silhouette - perfect for flattering Apple or Pear body shapes. The dipped hem adds a contemporary twists and flashes your pins for a flirty finishing touch.

    Wear this dress with Shoe Box sandals and a pair of oversized sunnies for a ultra glam holiday outfit you'll look So Fab! in.

    Useful info:

    • Jersey dress by So Fabulous!
    • All-over animal print
    • Dipped hem shape
    • Short sleeve design
    Colour: Print. 95% viscose, 5% elastane. Machine washable.
  • Gemma Collins New Provence Midi Dress

    Available in sizes 16-24

    Channel the laid back, beautiful vibes of the Bahamas in this gorgeous New Provence midi dress by Gemma Collins. Part of her plus size collection this dress will flatter and flaunt your curves giving you a sexy confidence!

    The vivid colour palette becomes the focus of your look with florals of pinks, purples and greens making their mark against the fresh white backdrop, which is great for showing off your tan too. The midi length, capped sleeves and square neckline are all smart, sophisticated touches, while the two side pockets channel just a little of that New Provence relaxed appeal.

    Wear this dress with pastel platforms, nude lipstick and a cute wave in your hair as you dine al fresco this summer.

    Useful info:

    • Midi dress by Gemma Collins
    • Available in sizes 16-24
    • Colourful floral print
    • Capped sleeves
    • Square neckline
    • Fully lined
    • Two side pockets
    • Back zip fastening
    • Length: 42 inches

    Colour: Floral Print. 94% polyester, 6% elastane. Machine washable.
  • So Fabulous! Printed Shirt Dress

    This shirt dress by So Fabulous! is a bold and bright take on this season’s floral trend.

    Colourful florals blossom over this dress and add summer hues and natural beauty to your daytime looks. The tailored shape of this frock stylishly showcases the feminine curves of Hourglasses, Pears and Apples and provides a great shape to layer your summer basics with.

    Wear this dress with Shoe Box wedges and a golden tan for a summer goddess inspired beauty look.

    Useful info:

    • Shirt dress by So Fabulous!
    • All-over floral print
    • Elasticated waist
    • Short sleeve style
    • Button-through fastening
    • Worn length: 38 inches
    Colour: Print. Viscose. Machine washable.
  • Available in sizes 16-26

    This show stopping midi dress is totally sexy with just the right amount of sophistication thrown in too, with back zip fastening. New from their latest range this piece is available in sizes 16-26 and designed to flatter your figure for a confident evening look. Approx length 42 inch.

    Please note: This dress is a figure-hugging fit that creates a sleek, bodycon look. For a more relaxed fit we recommend ordering a size above your usual.

    Colour: Navy. 92% polyester, 8% elastane. Machine washable.
  • So Fabulous! Embroidered Dipped Hem Dress

    This embroidered dipped hem dress by So Fabulous! is a glamorous take on boho style and the perfect pick for your new summer looks.

    An elegant dipped hem adds a feminine feel to your summer wardrobe, while the floral embroidery is a beautiful vintage touch that flatters your bohemian sensibilities. An elasticated empire line makes this frock a figure boosting dream as it flaunts your assets while sleeking your stomach and hips - especially helpful for any Apple shapes.

    Wear this dress with Shoe Box heeled sandals and a slick of peach pink lipstick for a summer inspired evening outfit.

    Useful info:

    • Dress by So Fabulous!
    • Floral embroidery to top
    • Elasticated empire line
    • Sleeveless style
    • Worn length: 38/47 inches
    Colour: Black. Polyester. Machine washable.
  • AX Paris Curve Illusion Midi Dress with Rose Print Panels

    This midi dress by AX Paris Curve is the perfect pick for dinner dates with your man and parties with the girls. From their new Curve collection, this piece is available in sizes 16-26.

    This dress is all about shaping, flattering and wowing this season. Scuba fabric offers a little more structure that works with the illusion style to sleek up your silhouette. The rose print panels to the front and back centre create a little feminine charm to your look, while showing everyone how to work the monochrome trend this spring. Elbow-length sleeves are flattering and the back zip perfects the fit.

    Wear this illusion dress with a pair of killer platform heels, a cute clutch bag, smoky eyes and sparkling accessories to get the party started in style.

    Useful info:

    • Midi dress by AX Paris Curve
    • Available in sizes 16-26
    • Illusion printed panel shaping
    • Structured scuba fabric
    • Elbow-length sleeves
    • Back zip fastening
    • Length: 43 inches
    Colour: Black/White. 92% polyester, 8% elastane. Hand wash only.
  • AX Paris Curve Summer Floral Midi Dress

    Exclusive to Shop Direct! Available in sizes 16-26.

    Glam up in style this season by slipping on this gorgeous printed dress with cut in neck Perfect for working showstopping style with just the right amount of sophistication thrown in. Back zip fastening. Length: 42 inch (approx).

    Colour: Navy/Multi. 92% polyester, 8% elastane. Machine washable.
  • So Fabulous! Printed Lace Insert Dress

    This printed lace insert dress by So Fabulous! is a key piece to build your summer look around – a perfect canvas of colour and style.

    Cause a stir in this frock with its all-over snakeskin print – contrasting ocean blues with monochrome highlights this pattern has straight-off-the-catwalk appeal. Lace inserts to the neckline and shoulder add a sultry feel while making this a sleek day-to-night option. An elasticated waist cinching your shape is the final So Fabulous! touch as it creates a flirty figure.

    Wear this dress with wedge heels and starlet sunnies for a holiday ready outfit – don’t forget your SPF!

    Useful info:

    • Dress by So Fabulous!
    • Lace insert detailing
    • All-over snake print
    • Keyhole button feature
    • Fully lined
    • Elasticated waist
    • Worn length: 38 inches
    Colour: Snake Print. Polyester. Machine washable.
  • So Fabulous! Sequin Panel Dress

    This sequin dress by So Fabulous! is inspired by the decadent style of ancient Greece - the perfect choice for your new season looks.

    Full sleeves, a flirty skirt and a chic elasticated waist work together to add oomph to your curves, giving you a figure-flattering silhouette. Sequin panelling adds a shimmering touch of summer to your look and helps to sleek your shape.

    Wear this dress with So Fabulous! court shoes and a Ted Baker clutch bag for a perfectly pretty evening outfit you’ll love being seen in.

    To keep me looking So Fabulous! please hand wash me only.

    Useful info:

    • Dress by So Fabulous!
    • Sequin panelling
    • Elasticated waist
    • Worn length: 38 inches
    Colour: Nude. 94% polyester, 6% elastane. Hand wash only.
Results: 49 - 60 (of 63)  |  Show all
63 products from £9.00 to £70.00
rated 3.9 out of 5 based on 925 customer reviews.
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