![]() | MPN: DSCW690B.CEH * HALF PRICE case and 4GB memory card with this camera (24GB8 Black) or (24GB9 Purple). Discount will be taken off your bill at checkout. * Light, compact and impressively versatile, the Sony Cyber-Shot W690 digital camera features a 16 megapixel sensor and high quality Sony G lens. With a 10x optical zoom 25 mm wide angle lens, you can shoot everything from stunning landscapes to spectacular close-ups. You can also shoot 720p HD quality video with incredible detail and colours that you can even review on your HD TV for maximum impact. Useful info:
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Buying Guide
LCD screens
View, delete or edit instantly.
No film
Images are stored electronically, either in the camera's memory or on a removable memory card. Extend storage capacity with extra memory cards or sticks but please check text for compatibility when ordering.
Memory card
See below for a guide to how many pictures a 1GB memory card can hold. This is based on average compression levels used and can vary from camera to camera.
| Camera (megapixels) | Approx. pictures stored on 1GB card |
|---|---|
| 6 million | 680 |
| 7 million | 585 |
| 8 million | 500 |
| 9 million | 455 |
| 10 million | 400 |
| 12 million | 260 |
No developing costs
Simply link your PC to a photo quality printer. For printing without a PC either choose a direct printer, or a camera feature Pictbridge™ to print direct to compatible printers. Most high street labs can produce prints direct from memory cards.
Optical zoom
Shown near each camera, e.g: 3x optical zoom. The higher the number the closer you can bring the image.
Megapixels (Mp)
Generally the more Mp, the better the image quality, though this will vary from camera to camera. Megapixel = 1 million picture elements.
| Camera (megapixels) | Print up to |
|---|---|
| 6 - 7 million | A4 size |
| 8 million | 10 x 15in |
| 9 million | 10 x 15in |
| 10 million | 12 x 16in |
| 12 million | 20 x 30in |
Face detection
Locates faces in shots and automatically adjusts camera settings for great people shots.
Digital SLR cameras for creative control
Changeable lens
You can buy lenses to suit your interests, wide angle for landscapes and group shots, telephoto to zoom in and macro for detail.
Viewfinder
You see what the camera sees, so you'll know exactly what will be in your shot.
Speed
You can shoot multiple shots per second.






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